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The Future of Mobile Advertising


Wednesday, July 26, 2017

KBS, 160 Varick St, 6th Floor, New York, NY 10013


The year of mobile is a phrase used in ad conferences for many years, but considering that in 2017 mobile ad spend is set to surpass desktop ad spend for the first time, could 2017 actually be the year of mobile? With the increase of ad blockers and viewability requirements, what does this mean for how brands advertise and engage with their audience moving forward? More video? less banners? Come learn, network, ask questions and be inspired by our panel of mobile ad tech executives as we dive into everything from header bidding to innovative ad formats in the mobile space.

Moderated by: Barry Lowenthal, President, The Media Kitchen
  • Izzet Agoren, Director of Partnerships, Inneractive
  • John Sockwell, Executive Director of Product Strategy, KBS
  • Joe Quaglia, Sr Director of Business Development at Integral Ad Science
Date: July 26
Location: KBS, 6th Floor, 160 Varick St, New York, NY 10013
Time: 6-8PM
Tickets: Non-Members $30, Members $15
A special thanks to our sponsor KBS!

The Advertising Club. 989 Avenue of the Americas. 7th Floor New York, NY 10018 Ph: 212.533.8080

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